The Unimarina Experts’ Committee visits the APB’s facilities
Palma de Mallorca
26/11/2013
Today, Alberto Pons, the Chairman of the Port Authority of the Balearic Islands (APB), and representatives of the Balearic Islands marina industry held a meeting at the APB offices in the Port of Palma with the executive members of the Unimarina Experts’ Committee who are currently visiting Palma to finalise the details for the official launch of this global distribution platform for marinas at the next Palma Boat Show.
Unimarina (GDS-Marinas) is the name given to this tool aimed at carrying out online marina transactions, which is just as revolutionary as the first Global Distribution Systems (GDS) were for airports and airlines in the 1970s. Unimarina has been jointly developed by Portbooker and Travelport with the support and active participation of the State Agency for Innovation Management and Tourism Technology (Segittur) which is dependent on the Secretary of State for Tourism.
The main stakeholders in the region’s pleasure boat industry coincided that the GDS for marinas developed by the Majorcan company, Portbooker, together with Travelport will constitute a landmark in the business management of marinas around the world, as it will bring all online marina service operations together under one umbrella. In addition to highlighting the important existing market in the Balearic Islands in terms of the implementation of new technologies for marinas, the APB Chairman, Alberto Pons, also pointed out to the Unimarina Experts’ Committee “the sector’s huge development potential on the islands of Majorca, Minorca and Ibiza” .
For further information, go to www.unimarina.org.